The world is saturated with twits, tweets, and tweeps. Everyone, from Oprah to NPR has decided that this is the most brilliant application ever devised by man. They constantly cite it, talk about it, and overhype it to the Nth degree.
The one thing they never explain about twitter is how it is intended to be used. They don’t explain the reTweet, or spambot followers. They just tell random people to get online, and drop their thoughts, in 140 characters or less, of course.
It’s not their fault, really, as twitter doesn’t really have a defined purpose. The idea is that it is supposed to enable real-time communication, sort of a text message broadcast to the entire world. The actual purpose of tweets are left up to the users’ imaginations.
It was too much for me to get my mind wrapped around when I started, that is for sure. With this in mind, I’d like to tell you a couple uses that will make twitter a valuable investment of your time.
This article will serve a very practical purpose, both for the novice user of twitter, and for those who have lost interest: It’ll tell you how, what, and why to follow certain users, along with giving you the ability to find and organize that data in a meaningful manner.
With that in mind, let’s begin. There are around 7 major types of twitter users. Your interests will determine which of these folks it would be in your best interest to follow:
1. Newsies: The New York Times, Tribune Media, Huffington Post, Drudge Report, and various other news agencies use twitter as a point of distribution for their articles. Updates commonly carry newly published content, or respond to readers of their content, which will naturally drive new readers to their site.
2. Gurus: These people, like Tony Robbin or Robert Kiyosaki(of Rich Dad, Poor Dad fame) use their accounts to push out mini-seminars. Their updates range from the inspirational to motivational, deliver news updates, and of course, push product in-between.
3. Gossip Gals: They don’t miss a single controversy. It doesn’t matter how small, these girls(and guys—think Perez Hilton) won’t let it rest. While TMZ and the Smoking Gun throw out some really interesting stuff, I wouldn’t put it in the category of “news”.
4. Info-Marketers: Pushing everything from get-rich-schemes, to plugging their latest eBook, these folks peddle all things downloadable. They are always mentioning some resource that seems designed to help you make money, but will make them money instead.
5. Regular Marketers: Generally, tweeps of this ilk are pushing a physical product, or building up that brand. You’ll see everyone from tire companies to toilet paper purveyors interacting with their customers and fans. To spice things up, fun facts and interesting news are served with soft-sell promotional tactics.
6. Power Tweeters: This is an odd group. They generally tweet about anything and everything. Most of the time, they are female in gender, and are a mixture of Gossip Gals and Newsie fare, with a spatter of hometown chatter. They never sell anything. Many times, they will live-tweet their thoughts on concerts, television shows, and fashion.
7. Everyone Else: This encompasses roughly 97% of the twitterverse. They followed a few people, didn’t learn how to link, reTweet, or even reply inside of twitter. Eventually, they get tired of the whole thing, and move back to playing “Mafia Wars” on facebook.
While there are sub-groups within every group, these are where the lines are generally drawn. The most important takeaway from this breakdown is the following: Most people on twitter are trying to sell you something. Now that you know who’s online, how can you get the most out of twitter?
Glad you asked. The first thing to get is a twitter client. For the purpose of this article, we’re going with TweetDeck, a leader in the twitter client arena. It’s easy to use. Download it, open it up, enter your username and password…and magically, you have a bird’s eye view of everything happening in twitter(or at least who you are following, and their activity).
You’ll see your live twitter feed on the far left, in-between you’ll find any replies that have been made to your messages(if you’ve just opened an account, there won’t be any messages here), and on the far right, your direct messages(private messages between you and another user that are not broadcast to other users).
The first thing you should do is find twitterers who meet your basic informational needs. For that, I actually prefer to use google, as it generally does a better job of finding who, or what you are looking for than twitter’s native search service. Google your local station’s call sign and add twitter to the end.(e.g. WKPY twitter). Let’s say we were searching for a our local station in New Mexico. We’d follow @KOBTV. That will be useful for weather alerts, local news, and community events.
Next, get a national news feed you trust. CNN, MSNBC, and Fox all have twitter feeds kicking out news at the speed of type. You can now see what is making waves at the national level, along with any upcoming special reports.
Now comes the fun part…your interests. Love tech…grab @TechCrunch. Need your daily fix of stats and scores: Follow @ESPN. Pick 2-3 twittering entities that don’t overlap. For instance, unless you just love too much information, don’t follow ABC, NBC, and CBS news.
From there, it’s time to find interesting people to follow. See if your favorite celebrities, nobel laureates, or trashmen are online. Check out their profile online, either by searching google with their name, followed by twitter, or by going to their website, and finding out what it is. This is probably the greatest chance at interaction with the rich and infamous that you will get. Rainn Wilson(Dwight Schrute of “The Office”) is one celebrity with particularly interest thoughts, links, and conversation.
You have a base of good, solid tweets that you are now following. Here comes the fun part. There are people around the world having conversations about the latest news, movies, restaurants, whatever. Now, you just have to find them. Pull up the search feature in TweetDeck. There are two ways to search: hashtag, or plain text. Hashtags denote a post in a certain category. For instance, if you were looking for all the updates that include the President, but don’t actually mention him in the body, this is the easiest way to search. If you are just looking for all mentions of Barack Obama, you would enter his name in plain text.
Searching in TweetDeck will open a column that automatically updates each time the search term is mentioned. For instance, you could keep a column opened for any topics you are interested in, and monitor them in real-time. I like to keep an eye on precious metals, mining, and tire news(boring, I know). When I am monitoring twitter, I keep a #gold, #silver, #mining, and #tires tab open, so that I can keep abreast of what is happening. It’s like a stock ticker. Glance, see something you like, and read any article links that come through. If I see someone who is tweeting regularly about a topic I am interested in, I follow them, so I can see any of their general tweets as well. Rinse and repeat for each topic you have an interest in, and the list of people you follow will be over 100 in no time.
Now, for the bad part: Taking out the trash. Twitter is full of people who will spam you, by doing the most flattering thing of all: following your account. Since twitter sends you an email notification that someone is a follower, your curiosity makes you want to check them out. Many times, they will masquerade as a female in a bathing suit(or less). Their names will often be followed by a dash with a 4-digit number. You should immediately go to your follower page, and hit “report as spam”. This helps twitter eliminate them from the roster, and keeps any of your followers from checking their garbage out.
On a lesser note, I try to clean out people I follow from time-to-time. Some of them have reverted to inane chatter, instead of providing important news. Even worse, they are tweeting more often, and saying even less. If you are spending time in twitter, make sure that dump a few people to keep things uncluttered.
Some of you might be wondering how to get legitimate followers. It’s simple advice: Be you. If you are chatty, be chatty. Talk about your interests. ReTweet things from others that you find interesting. Be consistent. Spend time on twitter. The more you are engaged with others, the more likely it is that people will like, and follow what you have to say.
Now, let’s recap how to get the most out of twitter:
1. Know the major categories of Twitterers. Filter them out based upon your interests.
2. Get a twitter client, like TweetDeck, to help you manage the vast streams of information coming through.
3. Make sure you are following a local news station, national news station, and sources that cover any informational gaps that you might have.
4. Follow celebrities that are active and intelligent.
5. Use search and hashtags to sort out topics and people to follow that are of interest to you.
6. Take out the trash regularly to make sure your feed isn’t overloaded with garbage. Block or report bots as spam.
7. Gain more followers by contributing to the conversation, and being yourself.
That’s all for now. There are far more advanced methods of tweeting, following, and being heard. Most of those methods are custom rules, developed by each user. You wouldn’t think publishing a message would need rules. After all, how complex should sending out 140 characters be?
Evidently, as complex as we can possibly make something that has no definable purpose.
Kurt Hartman
So, you’ve figured out the basis of social media concerning your sales and internet marketing business, but you still don’t know what to do when you begin to interact in social media. I had this same issue when I first started with social media and web 2.0, trying to figure out how to interact.
Well, for starters, to conquer social media and web 2.0 strategies of the top earners, you have to treat social media like a relationship. If you want people to be interested in you and what you have to offer, you have to build relationships with them.
I use the example of my wife (also on the video below): If I didn’t talk to her, communicate, build our relationship, and generally treat her well and get to know her better, she wouldn’t want to serve me in the different ways she does, like cleaning house, cooking meals, washing clothes, etc. It’s the same with social media and web 2.0 strategies, to really get anything back from anybody, you have to give a lot more!
This is the crucial point you must learn and apply: after figuring out how to succeed in social media you have to quit selling as I stated before (from my first post on social media), then you must know that you have to build relationships with people.
What are some ways you can build relationships with people in social media and web 2.0?
1. Talk to them (like any other relationship you have), but maybe more importantly is listen to them
2. Respond to everyone you can and to comments people make on the various social media and web 2.0 networks (i.e. Twitter, Facebook, YouTube, Digg, Stumbleupon, etc.)
3. Add value – link to an interesting article you’ve read, offer advice, give examples of how you’ve failed and succeeded, etc.
4. Be positive – nobody likes negative people, so don’t constantly whine on social media about your life
5. Ask questions
6. Offer a listening ear or even take phone calls from people who want to know what you’re doing (even if you don’t know them)
7. (VERY IMPORTANT) Be honest, people can see straight through lies, even on the internet
People will only even consider your products in social media AFTER you build a relationship with them and they can trust you. If you work on these things, it will pay off in the end!
There you have it, the social media and web 2.0 strategies of the top earners are very easy to apply, and they’re fun at the same time. I love using Twitter, Youtube and Facebook. In the words of my friend, Perry Belcher, think of this as a party – people build relationships at parties, not sales teams!
Travis Fitzwater
http://www.articlesbase.com/social-marketing-articles/social-media-and-web-20-strategies-of-the-top-earners-715957.html
All funny pictures exist to make us laugh and feel good. It’s such a relief to know that there are thousands of websites posting hilarious, droll, crazy or silly images. But the most popular and sought after by most of the people are the celeb pics, especially celebrity nip slip funny pictures.
Why are there so many funny stuff websites and what do they want from us? That’s easy: funny staff sites are the future of the entertainment of the internet. For instance, uvug.com clearly states on its home page that it is in the business of “the funniest videos, photos, ebay auctions, and any other weird stuff we find’. These sites have non-commercial purposes and what’s more the funny pictures and others alike are all for free. Sure, they have sponsors who place banners on their sites and it would be a courtesy from us seeing what they are all about. But for the rest, this is what webmasters of funny pictures sites would like from us: view, giggle, or burst into laughter… maybe find a good tip or two… download whatever we find interesting, humorous or worthy to be send to the others… then walk away in a good mood. That’s it!
Entertainment sites have many categories of funny stuff. So anyone can choose from funny pictures or videos with animals, babies or celebs, games, jokes, fights, deals or George Bush. If try to make a statistics, you’ll find that the most prosperous and abounding of all categories would be the one showing celebs pics. Why? Common, it’s not everyday you see a celebrity without makeup, smoking, eating with a big wide-open mouth or giving the finger. And what’s more, the entire masculine community in the universe and the Hollywood gossip would kill to have the hottest and up-to-the-minute celebrity nip slip funny pictures.
Celebrity nip slips are considered more or less accidentally revealed. Although the degree of intentionality with some of the celebs is to be argued. Since all the celebs, especially female celebs, are constantly chased by armies of paparazzi, it is quite normal after all for such innocent accidents to happen and be promptly put on tape. The more famous a celeb is, the more paparazzi and cameras are around her and the quicker the celebrity nip slip, when it happens, is broadcasted.
But why are paparazzi so crazy about shooting celebrity nip slips? Simply because nipples are “forbidden fruits” and that is what makes them so appealing and tempting. There is one thing that needs to be clarified though: nobody swarms for funny pictures showing male celebrity nip slips, because men shirtless pics are readily available anytime almost anywhere, while celebs women nips are not always willingly presented. One more reason for paparazzi to exist and do their job: taking funny pictures of celebrity nip slips on various places, such as beaches, red carpets or movie shooting places.
Some of the celebs are famous for their frequent nip slips. Take Lindsay Lohan for example! When it comes to celebrity nip slips, this young, artistically gifted and big tited actress rules! One occasional slip happen one night on the way to her car, while another “innocent” mishap occurred precisely during a televised show. These accidents granted miss Lohan the pool position in the celebrity nip slip competition and a lot of advertising. Naturally, we wonder: were they really accidents? Maybe at the beginning.
Amelie Mag
http://www.articlesbase.com/art-and-entertainment-articles/celebrity-nip-slip-funny-pictures-86919.html
Highly targeted traffic is one of the most important entities in the internet universe. Any website owner or administrator recognizes the importance of driving traffic to a website. The success of any website does not rely entirely on the site itself. You may have a terrific idea for a website, offer an excellent product or service, or have an exceptionally designed site with superb content, but if you do not use the right strategies to advertise, your site would not attract the high traffic you need. Attracting targeted traffic is a task that should be taken seriously for any site to succeed or make a profit. Fortunately, there are internet-marketing tools that help the website marketer to drive traffic to his website. One of the most significant, and effective, of these tools is Google’s Adwords. Adwords is one of Google’s advertising services.
How does Google Adwords work? Google is the largest search engine on the web receiving over 200 million queries each day through its various services. As Google is the most popular search engine today, webmasters are keen on having their websites achieve a higher ranking in the search engine results it provides. A high ranking can mean high traffic for that website. The search engine results page is also a great venue for advertisers to promote a product or service through ads and links. Consequently, Google launched its Adwords service, as a way for businesses to advertise products and services to a targeted audience. Google Adwords can guarantee instant traffic. In this service, Google displays relevant text based ads within its search engine results page termed as “Sponsored Links”. Whenever a particular keyword is searched on, these relevant links appear in a separate section giving excellent exposure to the sites listed.
How do you use Google Adwords? First, you have to open an account with the Google Adwords Service. Then, you should indicate your target language and country. This is important because you would not want your products advertised in countries where your product or service cannot be sold. Afterwards, you should now create an ad group. This involves designing the ad, selecting keywords and determining maximum cost per click that you are willing to spend and defining bid amounts. The most important step in creating a successful Adwords campaign is selecting an effective title tag that will catch the attention of your target audience. The title tag, generally a short phrase, is the most important part of your Adwords campaign so make sure that it is attractive and catchy. You should describe the website clearly and accurately. The most effective advertising conveys a clear message to the target audience. With a clear message, you will be attracting qualified leads, which can eventually convert to sale. Thus, the importance of selecting the right keywords cannot be overemphasized.
There are keyword variations you can adapt to reach more prospects. Using these varieties, misspellings and derivatives can help increase the chance of your ads being served. Broad match is targeting keywords in a loosely defined manner. Here, the ads appear based on the keywords that have been queried by other users as opposed to exact match, which calls for the keyword to match the query exactly. Meanwhile, a keyword phrase set to phrase match will only appear when the exact phrase is searched on. A negative keyword is helpful in filtering unrelated pages.
After you have decided on what title tag to use in your ad, you must now define a budget in order to maximize exposure. Google Adwords recommend a daily budget for each campaign. However, you should determine a budget that is suitable and affordable. You should also determine the maximum cost per click. Google will offer a recommended cost per click, but you do not have to stick with this. Usually, a number one position is not ideal as it can also attract unwanted traffic and useless clicks. A number two position is more preferred as it can filter useless clicks and provide traffic with a higher conversion rate.
To conclude, Google Adwords is an excellent strategy and tool in giving your site maximum exposure. Nevertheless, Google Adwords should not be your sole advertising campaign. It will definitely help you find the all-important, highly targeted traffic you need.
John Ugoshowa
http://www.articlesbase.com/advertising-articles/using-google-adwords-to-generate-traffic-to-your-affiliate-marketing-programs-63857.html
Cover av The Joker på Midgårds estetettors projekt Karantän.
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